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More than anything else, Bernie Ecclestone a businessman. And as a businessman, he is interested in increasing spectacle of Formula One racing. To this end, reports suggest that F1 boss speaks with Simon Cowell and Simon Fuller - the creative forces behind American Idol, among countless other reality TV shows - on how to make F1 more attractive to a wider audience.
Post Title → Simon Cowell increase the spectacle in Formula One racing
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